{"id":31401,"date":"2021-11-02T08:25:30","date_gmt":"2021-11-02T13:25:30","guid":{"rendered":"https:\/\/www.robertfeder.com\/?p=31401"},"modified":"2021-11-02T08:25:30","modified_gmt":"2021-11-02T13:25:30","slug":"now-hear-lite-fm-turns-christmas-music-wednesday","status":"publish","type":"post","link":"https:\/\/robertfeder.dailyherald.com\/2021\/11\/02\/now-hear-lite-fm-turns-christmas-music-wednesday\/","title":{"rendered":"Now hear this: Lite FM turns on Christmas music Wednesday"},"content":{"rendered":"<div id=\"attachment_31402\" style=\"width: 790px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/robertfeder.dailyherald.com\/2021\/11\/02\/now-hear-lite-fm-turns-christmas-music-wednesday\/\"><img aria-describedby=\"caption-attachment-31402\" loading=\"lazy\" class=\"size-large wp-image-31402\" src=\"\/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-1024x573.jpg\" alt=\"\" width=\"780\" height=\"436\" srcset=\"\/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-1024x573.jpg 1024w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-300x168.jpg 300w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-768x430.jpg 768w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-1536x859.jpg 1536w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-2048x1145.jpg 2048w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-500x280.jpg 500w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-150x84.jpg 150w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-1200x671.jpg 1200w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-400x224.jpg 400w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-800x447.jpg 800w, \/wp-content\/uploads\/2021\/11\/Lite-FM-Christmas-200x112.jpg 200w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/a><p id=\"caption-attachment-31402\" class=\"wp-caption-text\">93.9 Lite FM<\/p><\/div>\n<p>You may still be digging into the leftover Halloween candy, but\u00a0<a href=\"https:\/\/939litefm.iheart.com\">WLIT 93.9-FM<\/a> is ready to start the Christmas season.<\/p>\n<p>For the 21st consecutive year, the iHeartMedia adult contemporary station will flip to holiday music around-the-clock \u2014 starting Wednesday at 4:05 p.m. It will run through the end of the year.<!--more--><\/p>\n<p>The earliest they\u2019ve flipped the switch was November 2 in 2006 and 2007. Last year's launch was November 6.<\/p>\n<p>\u201cAs Chicago\u2019s Christmas music station, 93.9 Lite FM is ready to spread holiday cheer, joy and hope across Chicagoland by playing everyone\u2019s favorite Christmas tunes,\u201d said Mick Lee, program director and afternoon host.<\/p>\n<p>To kick off the holiday format, Lee will be joined Wednesday by Lite FM morning host Melissa Forman, midday host Robin Rock and longtime mascot Edison the Reindeer for two hours of commercial-free holiday music.<\/p>\n<p>Matt Scarano, president of iHeartMedia Chicago, said he was proud of the 21-year tradition as Lite FM \u201cshares one of the best presents of the season with our listeners as Chicago\u2019s Christmas music station.\u201d<\/p>\n<p>It\u2019s also a guaranteed ratings bonanza for the company.<\/p>\n<p>In the Nielsen Audio survey released Monday, Lite FM ranked fourth overall with a 4.6 percent audience share and a cumulative weekly audience of 1,265,900.<\/p>\n<p><a href=\"https:\/\/www.robertfeder.com\/2021\/11\/01\/chicago-journalists-honor-dorothy-tucker-lifetime-achievement-award-kelly-bauer-journalist-year\/#comments\">Monday\u2019s comment of the day:<\/a><strong> Derrick Blakley:<\/strong>\u00a0<em>Congrats to my former WBBM-TV colleague Dorothy Tucker who has survived and thrived through the many twists and turns of CBS management for one reason only: She delivers the goods. With a deep well of community contacts and the compassion to help those that need it, she is the epitome of what a local TV reporter should be.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You may still be digging into the leftover Halloween candy, but\u00a0WLIT 93.9-FM is ready to start the Christmas season. For the 21st consecutive year, the iHeartMedia adult contemporary station will flip to holiday music around-the-clock \u2014 starting Wednesday at 4:05 p.m. It will run through the end of the year.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts\/31401"}],"collection":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/comments?post=31401"}],"version-history":[{"count":5,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts\/31401\/revisions"}],"predecessor-version":[{"id":31407,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts\/31401\/revisions\/31407"}],"wp:attachment":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/media?parent=31401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/categories?post=31401"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/tags?post=31401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}