{"id":25140,"date":"2020-04-16T06:00:51","date_gmt":"2020-04-16T11:00:51","guid":{"rendered":"https:\/\/www.robertfeder.com\/?p=25140"},"modified":"2020-04-16T13:06:11","modified_gmt":"2020-04-16T18:06:11","slug":"chicago-radio-ratings-homebound-listeners-flock-wbbm-newsradio","status":"publish","type":"post","link":"https:\/\/robertfeder.dailyherald.com\/2020\/04\/16\/chicago-radio-ratings-homebound-listeners-flock-wbbm-newsradio\/","title":{"rendered":"Chicago radio ratings: Homebound listeners flock to WBBM Newsradio"},"content":{"rendered":"
\"\"<\/a>

<\/a> Cisco Cotto<\/p><\/div>\n

The first radio ratings to reflect the coronavirus shutdown showed substantial increases for three of Chicago's news and news\/talk stations.<\/p>\n

By a wide margin, Entercom all-news WBBM 780-AM\/WCFS 105.9-FM finished first overall as well as first in mornings, middays, afternoons and evenings, according to audience shares released Wednesday.<\/p>\n

Other big gains were posted by WGN 720-AM, the Nexstar Media Group news\/talk station, and WBEZ 91.5-FM, the Chicago Public Media NPR news\/talk station. Among listeners between 25 and 54, WBEZ finished first in mornings and afternoons for the first time.<\/p>\n

The Nielsen Audio survey covered the four-week period from February 27 to March 25. Governor J.B. Pritzker ordered the shutdown of all bars and restaurants in Illinois on March 15, followed days later by a stay-at-home order for all residents.<\/p>\n

Mirroring a downward trend among conservative talk stations nationwide, Cumulus Media Group news\/talk WLS 890-AM fell out of the top 20.<\/p>\n

The shutdown of sporting events due to the pandemic also showed in lower shares for Entercom sports\/talk WSCR 670-AM. Good Karma Brands ESPN sports\/talk WMVP 1000-AM was flat.<\/p>\n

In light of disrupted listening patterns, Nielsen Audio issued an advisory to clients: \"Given the anomalous nature of audience behavior during the COVID-19 Public Health Emergency, it is Nielsen's position that future buying and planning decisions for periods that fall outside the COVID-19 crisis should not be made using COVID-19 impacted audience estimates.\"<\/p>\n

In other words, take it with a grain of salt.<\/p>\n

Even so, data from the March survey showed key listening metrics remained \"remarkably steady,\" according to research analysts, with radio retaining 90 percent of its average quarter-hour audience and 96 percent of its reach despite upheaval in drive-time routines.<\/p>\n

\"People get out of bed later if they are sheltering at home,\" noted Pierre Bouvard, chief insights officer at Cumulus Media\/Westwood One<\/a>. \"Getting up later also impacts AM\/FM radio\u2019s morning drive.\"<\/p>\n

Here are Chicago\u2019s top 30 radio stations from 6 a.m. to midnight Monday through Sunday, as measured by Nielsen Audio from February 27 to March 25, followed by format and average quarter-hour share of listeners age 6 and older (with previous month\u2019s share in parentheses):<\/strong><\/p>\n

1. WBBM 780-AM\/WCFS 105.9-FM<\/strong> all news, 7.7 (5.8)
\n2. WVAZ 102.7-FM<\/strong> urban adult contemporary, 5.3 (4.9)
\n3. WTMX 101.9-FM<\/strong> hot adult contemporary, 5.2 (5.4)
\n4. WDRV 97.1-FM<\/strong> classic rock, 5.1 (5.3)
\n5. WGN 720-AM<\/strong> news talk, 4.5 (3.9)
\n6. (tie) WBEZ 91.5-FM<\/strong> public radio news talk, 4.3 (3.6); WLIT 93.9-FM<\/strong> adult contemporary, 4.3 (4.8); WLS 94.7-FM<\/strong> classic hits, 4.3 (4.2)
\n9. WXRT 93.1-FM<\/strong> adult album alternative, 3.8 (3.3)
\n10. WKSC 103.5-FM<\/strong> Top 40, 3.3 (3.7)
\n11. WOJO 105.1-FM<\/strong> Mexican regional, 3.1 (3.3); WSHE 100.3-FM<\/strong> adult contemporary, 3.1 (3.3)
\n13. WBBM 96.3-FM<\/strong> Top 40, 2.8 (2.6)
\n14. WUSN 99.5-FM<\/strong> country, 2.7 (2.8)
\n15. WSCR 670-AM<\/strong> sports talk, 2.5 (2.7)
\n16. (tie) WBMX 104.3-FM<\/strong> classic hip hop, 2.4 (2.5); WKQX 101.1-FM<\/strong> alternative rock, 2.4 (2.3); WLEY 107.9-FM<\/strong> Mexican regional, 2.4 (2.6); WRME 87.7-FM<\/strong> soft rock oldies, 2.4 (2.4)
\n20. WGCI 107.5-FM<\/strong> urban contemporary, 2.3 (2.1)
\n21. WLS 890-AM<\/strong> news talk, 2.1 (2.3)
\n22. WPPN 106.7-FM<\/strong> Spanish adult contemporary, 1.8 (1.9)
\n23. WPWX 92.3-FM<\/strong> urban contemporary, 1.4 (1.4)
\n24. (tie) WCKL 97.9-FM<\/strong> contemporary Christian, 1.3 (1.5); WVIV 93.5-FM<\/strong> Spanish contemporary, 1.3 (1.9)
\n26. (tie) WEBG 95.5-FM<\/strong> country, 1.2 (1.4); WMVP 1000-AM<\/strong> sports talk, 1.2 (1.2)
\n28. WFMT 98.7-FM<\/strong> classical 1.1 (1.0)
\n29. WMBI 90.1-FM<\/strong> Christian ministry, 1.0 (0.8)
\n30. WZSR 105.5-FM<\/strong> hot adult contemporary 0.7 (0.6)<\/p>\n

Here are Chicago radio\u2019s top 10 morning shows from 6 to 10 a.m. Monday through Friday, as measured by Nielsen Audio:<\/strong><\/p>\n

1. WBBM 780-AM\/WCFS 105.9-FM Felicia Middlebrooks and Pat Cassidy<\/strong>
\n2. WTMX 101.9-FM Eric Ferguson, Melissa McGurren and Brian \u201cWhip\u201d Paruch<\/strong>
\n3. WGN 720-AM Bob Sirott<\/strong>
\n4. WBEZ 91.5-FM \u201cMorning Edition\u201d; \u201cBBC Newshour\u201d<\/strong>
\n5. WDRV 97.1-FM Brian Sherman and Steve Tingle<\/strong>
\n6. WVAZ 102.7-FM Steve Harvey<\/strong>
\n7. WLS 94.7-FM Dave Fogel and Kim Berk<\/strong>
\n8. WKSC 103.5-FM Christopher \u201cFred\u201d Frederick and Angi Taylor<\/strong>
\n9. WXRT 93.1-FM Richard Milne<\/strong>
\n10. WSHE 100.3-FM Brooke Fox, Jubal Fresh and Jeffrey Dubow<\/strong><\/p>\n

Here are Chicago radio\u2019s top 10 midday shows from 10 a.m. to 3 p.m. Monday through Friday, as measured by Nielsen Audio:<\/strong><\/p>\n

1. WBBM 780-AM\/WCFS 105.9-FM Cisco Cotto<\/strong>
\n2. WDRV 97.1-FM Bob Stroud<\/strong>
\n3. WTMX 101.9-FM Lisa Allen<\/strong>
\n4. WLIT 93.9-FM Robin Rock<\/strong>
\n5. WLS 94.7-FM Greg Brown<\/strong>
\n6. (tie) WGN 720-AM John Williams; Ji Suk Yi; Anna Davlantes;<\/strong> WVAZ 102.7-FM Bionc\u00e9 Foxx<\/strong>
\n8. WXRT 93.1-FM Lin Brehmer<\/strong>
\n9. WBEZ 91.5-FM \"1A,\" Jenn White; Terry Gross; \"Here and Now\"<\/strong>
\n10. WOJO 105.1-FM Rafael \u201cEl Primo Rafa\u201d Bautista<\/strong><\/p>\n

Here are Chicago radio\u2019s top 10 afternoon shows from 3 to 7 p.m. Monday through Friday, as measured by Nielsen Audio:<\/strong><\/p>\n

1. WBBM 780-AM\/WCFS 105.9-FM Keith Johnson and Lisa Fielding<\/strong>
\n2. WTMX 101.9-FM Kevin \u201cKoz\u201d Koske<\/strong>
\n3. WDRV 97.1-FM Steve Seaver and Janda Lane<\/strong>
\n4. WBEZ 91.5-FM \u201cAll Things Considered\u201d; \u201cMarketplace\u201d<\/strong>
\n5. (tie) WLIT 93.9-FM Mick Lee;<\/strong> WVAZ 102.7-FM Joe Soto<\/strong>
\n7. WLS 94.7-FM Erin Carman<\/strong>
\n8. WKSC 103.5-FM Brady Broski<\/strong>
\n9. WXRT 93.1-FM Marty Lennartz<\/strong>
\n10. WSHE 100.3-FM Jay Styles<\/strong><\/p>\n

Here are Chicago radio\u2019s top 10 evening shows from 7 p.m. to midnight Monday through Friday, as measured by Nielsen Audio:<\/strong><\/p>\n

1. WBBM 780-AM\/WCFS 105.9-FM Bob Conway; Andy Dahn<\/strong>
\n2. WVAZ 102.7-FM Keith Sweat<\/strong>
\n3. WBBM 96.3-FM Julia Lepidi<\/strong>
\n4. WBEZ 91.5-FM \u201cMarketplace\u201d; \u201cThe Daily\u201d; Terry Gross; \u201cBBC Newsday\u201d; \u201c1A\u201d; \u201cBBC World Service\u201d<\/strong>
\n5. (tie) WGCI 107.5-FM Zach Boog;<\/strong> WLIT 93.9-FM Delilah Rene<\/strong>
\n7. WGN 720-AM Justin Kaufmann<\/strong>
\n8. WTMX 101.9-FM Chris Petlak<\/strong>
\n9. (tie) WDRV 97.1-FM Phil Manicki;<\/strong> WKSC 103.5-FM Jordan Foster<\/strong><\/p>\n

(Copyright \u00a9 2020 The Nielsen Company.<\/em>)<\/p>\n

Wednesday's comment of the day:<\/a> Erick Smith:<\/strong> Are hat and sunglasses required or optional for this week's Saturday night sing along?<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The first radio ratings to reflect the coronavirus shutdown showed substantial increases for three of Chicago's news and news\/talk stations. By a wide margin, Entercom all-news WBBM 780-AM\/WCFS 105.9-FM finished first overall as well as first in mornings, middays, afternoons and evenings, according to audience shares released Wednesday.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts\/25140"}],"collection":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/comments?post=25140"}],"version-history":[{"count":9,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts\/25140\/revisions"}],"predecessor-version":[{"id":25151,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/posts\/25140\/revisions\/25151"}],"wp:attachment":[{"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/media?parent=25140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/categories?post=25140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/robertfeder.dailyherald.com\/wp-json\/wp\/v2\/tags?post=25140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}